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Your website is all right. To avoid getting into filters fill your website with qualitative and useful information.
AGS is a filter of Yandex search engine. It is used for detecting sites with useless content which are created as usually for references selling. Yandex added them to blacklist with help of AGS algorithm. Instead of excluding such sites from search they would get Also this change spreads on all the sites whict were found by AGS earlier. References from such sites would not be considered in the ranking and sites themselves would get lower rank. Links from social networks do not have determining meaning on site position in the search resuls. Also they don`t have the determining meanin concerning site position in the search results.
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Also they don`t transfer the weight to site but nonetheless influence on it promotion indirectly. Social networks and blogs - are millions of people which reflect their attitude to the site and other things by their behaviour reactions.
Social factors for search engines are human signals firstly. These signals can be used for positions improvement in the search results. If your company have no page or group in the social network and you don`t post to the corporate blog twitter there is point in social networks buttons to be putten on the site page.
They would attract additional traffic. The headers on the page (tags h1-h6) are used to show the importance of the text located after each title. Using it you can create structure of your text with subtitles that make the text look more streamlined when promoting your site. The most important tag is h1, the main header that should be putted on top of the page.
Do not add more than one tag h1 because the crawler may identify the tag not correctly and drop important information. Use subheads h2-h6 so much as you want and whenever you want. Proper use of header tags will help stimulate the traffic growth. It is no need to put entire text into the header tags because the search engine can see only the first few words of text. The rest are injected.
The text on the page shouldn’t be too short; otherwise there won’t be a sufficient number of keywords. But it shouldn’t be too long as well. In this case, the article will become 'diffused' in the eyes of search engines and keywords will get lost in a long text. The optimal text size is about 1000-2000 words for two or three promoted keywords / phrases. Of course, is not always possible to keep within these limits. By the way such a text size is perfect not only for the search engines, but also for the visitor. People don’t like reading neither long texts nor thousand pages of text.
Sickness is one of the quality text indexes and includes the frequency of the same words repeat in a text document. 'Academic frequency' is equal to the proportion of repeating words to the entire volume of the text. Texts with a high level of sickness (above 8%) are of low quality. They considered to be spammed and have a poor readability. That will definitely make visitors stay away from such a text.
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When they are detected by search engines Trust's website can be reduced or website even banned. Low sickness won’t help in the site promotion. When writing the text, do not reach the sickness level more than 8-9%.
Also, do not aspire to zero. Perfect level is- 4-6%. Almost all classical literature texts have the similar level. Loading speed affects the user factors directly.
Reducing load time reduces bounce rates. Reducing the load time for one second increases the conversion on two percent ( non-linear function). An increasement loading time to 7 seconds increases bounce rate on 30%. All that is load in 7 seconds and more, causes an increase of bounce rates. Yandex robot attends slow sites less often. This affects on site promotion, such a website is rarely indexed. The server response time also affects the ranking of queries.
W3C-validator is a service which lets test web-pages with several standards at the same time. To be more specific - you can test if your page corresponds to HTML or XHTML format. Test will help to avoid small bugs like missed brackets, quotes, wrong nested tags and so on; nowadays browsers are compatible with W3C-validator - this affects accuracy of page display in the browser; valid code is better to interpret and process; if the code is valid this is the guarantee of compatibility with existing and future browsers versions. Trust level in the Web of Trust (WOT) service shows demonstrative site rating from users of this web-resource. These users had already installed this extension in addition to their browser.